Sunday, February 12, 2023

Week 5 discussion

 Luckydog       



Lucky Dog clothing in Seattle is a used cloths retailing business with only two locations. These locations are both in North Seattle. They have been around sense late 2017 and have been picking up hype sense then. The people who are in charge of the social media platforms often post daily and of celebrities that come to their shop. Not only do they use celebrities to real in people, but they also have a living mascot who is sitting next to Macklemore in the picture above. I would be lying if I said I hadn't gone all the way down to the shops to just see the dog. The people at Lucky Dog have done and awesome job at creating a friendly home environment to shop in and are doing a great job reflecting the stores atmosphere online over Instagram. They have two Instagram accounts for each shop individually where you can see the daily deals they have, or what shoes/cloths are on sale.




The website can be found at Lucky Dog Clothing and the first thing you see when looking at their website is the illustration of the dog. Across the page are the Instagram handles where u can find what both store locations currently have in stock. In the middle of the page there is cycling photos of celebs who checked out lucky dog as well as information about the company and store locations. Then as you get to the bottom of the page, they list the instore gift card prices as well as the company's they buy and trade. I think this is a very nice set up and can be very affective! The use of celebrity endorsements right above the price of gift cards could be a useful strategy to get people to buy the cards, however I am not sure how many people actually buy those cards. Their website does a great job of listing each locations hours, how to get there, and how buying and selling works at each location. I don't think they have anything else to improve on except for editing the style or format of the website. 


I personally have spent way too much money here and have no intentions on stopping.

GREENWOOD | luckydogclothing

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